Perry Marshall Adwords Bootcamp Promotion
Perry just announced the upcoming Adwords Bootcamp. If you’re an affiliate then here are a few great reasons why this could pay off big:
- 30% commission on Silver level = $270
- 30% commission on Gold level = $570
- There’s a time limit on the promotion… which increases conversion
Key Points
Whether you’re promoting by email or website/blog here are some key points:
- It’s targeted at intermediate (and beginner) Adwords advertisers
- There’s a “ballsy” guarantee… (Perry’s words)… of 30% improvement or money back
- Part 2 of the ballsy guarantee… $1,000 sales improvement minimum over 6 months - or money back
- The training is over 4 weeks with teleseminars and webinars for training delivery — live
- Opportunity for interaction, Q&A, group
Ideas for Promoting
First, make sure you grab the affiliate code to create a link. You can do that by logging in to the affiliate system, then going to Link Generator in the left hand nav, and finding the link for Adwords Bootcamp.
The link should look like this:
https://m171.infusionsoft.com/go/adbootcamp/youaffiliatecodehere/
*Replace youraffiliatecodehere with your actual affiliate code.
Headline Ideas
News:
“Perry Marshall announces new training”
“New training from Perry Marshall”
“Live training from Adwords Author announced”
Flagging:
“Attention New Adwords Marketers”
“New Training Program for Intermediate Adwords Marketers”
“Attention Marketers Spending $250 Per Month or More on Adwords”
Question:
“Do You Spend $250 Per Month on Adwords?”
“Frustrated by Google Adwords?”
Takeaway:
“Will You Qualify for This New Adwords Training?”
Controvery:
“Adwords Author Loses Mind”
- emphasize ballsy guarantee
Guarantee:
“Adwords Training with Gutsy Guarantee”
“Can You Believe this Guarantee?”
Presell the offer
Talk about your experience with Perry Marshall’s training and information. If you’re a Renaissance Club member or Mastermind member, mention that in your email or blog post.
Build Credibility
There’s a lot of yahoo’s promising bazillions of dollars for pushing a button or reading an ebook. If you know Perry Marshall, then you know he’s the real deal.
An easy way to build credibility is to mention that he’s the author of the Ultimate Guide to Google Adwords - the book sold on Amazon.
But nothing works as well as a personal testimonial from a real flesh and blood human being.
Newsletter
If you have an optin newsletter list then this promotion is perfect. It’s newsworthy and has a deadline.
Use any of the above headlines as I wrote them or use them as ideas to come up with one of your own.
Emphasize
- the guarantee
- live training
- 4 week course
PS - If you don’t have a newseltter yet, you should start building one. I use Aweber to manage my optins and RSS feeds
Blog
Same as with the email, but a slightly different twist would be to create a series of blog posts leading up to the final training day.
“9 Adwords Tips I Learned from Perry Marshall”
- and release one tip a day
(BTW, you could use this same idea with your email newsletter: create a theme and then mail multiple times)
OK here is a key one - can you do a referral scheme where we get a commission throughout the customer lifespan - i.e. if I’ve got customers who have cost me $200-$300 to acquire and are ready to send to renaissance club (and I have a few dozen to a low number of hundreds of these) I won’t get the money back - but I would over the whole customer life cycle.
Mark,
When you send someone to us, you get commission on them for all the products they buy.
The exception is if they click someone else’s affiliate link at some point down the road. But just to be clear… if they buy Renaissance Club after clicking your link, you get commissions on that monthly income for as long as they’re a client.
If they were last referred by you, but six months down the road someone promotes Perry and that same person clicks the link and buys, then that specific commission will go to them.
With this bootcamp promotion you get the big upfront commission and residual monthly commission.